Position Summary

The Ticket Sales Specialist is responsible for driving ticket revenue across B2C (fans & families), B2B (local businesses), and Group Sales (youth sports, schools, nonprofits, community organizations). This role blends sales, outreach, customer service, and community engagement.

You will work within a modern ticketing system built on a modern sales tech stack, with a strong emphasis on automation-first nurturing and high-quality human follow-up.

This role is ideal for someone who is energetic, relationship-oriented, comfortable with outreach, and excited to represent the club across the community.

This is a full-time role with required availability on evenings, weekends, and matchdays.

Key Responsibilities

Sales & Outreach

Generate ticket revenue by engaging fans, families, businesses, schools, youth leagues, nonprofits, universities, and community groups.
Follow structured B2C, B2B, and Group Sales outreach cadences provided in the Ticket Sales Playbook.
Convert warm, engaged leads generated through marketing efforts into buyers through meaningful, personalized communication.
Conduct outreach through phone, email, text messaging, and community presence to build relationships and secure sales.

Community & Group Sales

Develop and maintain relationships with youth sports leagues, schools, PTAs, administrators, nonprofits, universities, alumni groups, and neighborhood organizations.
Manage fundraising ticket programs, school-wide promotions, and community group nights.
Coordinate group benefits such as on-field experiences, pre-match ceremonies, and scoreboard recognition.

Fan & Member Experience

Provide exceptional service to season ticket members, group leaders, and single-game buyers.
Assist with renewals, upgrades, and ensuring fans understand available benefits and experiences.

CRM & Reporting

Log all communications, activities, deals, meetings, and notes in CRM.
Maintain accurate deal stages, next steps, and pipeline health according to the CRM SOP.
Ensure every active opportunity has a future-dated follow-up task.
Adhere to clean-data standards, activity logging requirements, and reporting timelines.

Matchday & Event Responsibilities

Support all matchday operations, including group check-ins, seat support, events, and prospect hosting.
Visit group leaders, youth teams, and partners during matches to ensure a positive experience.
Capture follow-ups, opportunities, and feedback in post-game reports.
Represent the club at community events, grassroots activities, youth tournaments, and partner activations.

Collaboration & Enterprise Support

Work cross-functionally with marketing, operations, partnerships, community relations, and youth academies.
Support enterprise-wide initiatives including youth academies, volleyball programs, and partner-driven promotions.
Contribute to a tech-forward, innovative sales culture that puts the fan experience first.

Qualifications

Interest in sales, outreach, and supporting fans and partners across multiple segments.
Comfort with technology, automation systems, CRM tools, and modern communication platforms.
Strong communication skills across phone, email, SMS, and in-person settings.
Positive, professional, collaborative, community-oriented attitude.
Highly organized, detail-oriented, and able to manage multiple pipelines and priorities.
Willingness to work evenings, weekends, and matchdays.

Preferred (but not required)

Experience with CRM systems.
Experience in sales, customer service, community engagement, or hospitality.
Comfort with AI-enabled workflows and structured outreach sequences.

Culture & Values

We expect all team members to embody the values outlined in our Ticket Department SOP:

Innovative & Tech-Forward – Comfortable using automation, AI, and analytics to drive smarter processes.
Growth Mindset – Eager to learn, improve, and adapt.
Team Players – Support teammates and collaborate across the organization.
Community-Centric – Proud to represent the club throughout South Florida.
Professional & Accountable – High standards in all interactions and documentation.

Growth & Development

Weekly coaching and skill development sessions.
Bi-weekly professional development touchpoints.
Clear pathways for career growth as the club expands its teams and ticketing operations.
Exposure to leadership-level sales training, AI-driven sales operations, and modern revenue tools.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

Fort Lauderdale United FC

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Ticket Sales Specialist