The Director of Community Engagement and Individual Philanthropy will:
- Provide leadership, strategic direction, oversight, coordination, and priority setting in the areas of department strategy, individual giving (annual campaign, capital campaigns), and community giving with individual focus.
- Contribute towards a multi-year fund development community-centered strategic plan designed to achieve and grow GSNorCal’s contributed revenue goals.
- Lead the support of existing giving circle and site committees and help to forge new circles in regions strategically determined by senior leadership.
- Will create a strategic development plan, timelines, project plans, budget, peer-to-peer campaigns, crowd-funding campaigns, and supporting metric reports to support department fundraising goals.
- Lead collaborative efforts to develop and implement an effective development-related, donor-facing communications strategy, complete with digital outreach and social media components.
- Raise $1,000,000 annually through strategic fundraising strategies employing best practices in donor cultivation, stewardship, and retention.
- Lead team responsible for annual giving strategies and execution including special events, database support, and donor stewardship activities.
- Work closely with the Chief Development Officer to achieve department goals.
- Forge and maintain relationships with donors, prospects, volunteers, and community partners to build GSNorCal’s visibility, impact, and financial stability.
- Willingness to serve on key regional clubs and community organizations, as assigned.
- Ability to travel across Council geographic region, and work in-office 3 days per week.
- This role will uphold and champion the agency’s mission, vision, and values and contribute to a collaborative and inclusive work culture.
- Develop and maintain relationships with individuals and community partners to build GSNorCal’s visibility, impact, and financial stability
- Collaborate with key matrix partners to create and manage a multi-year fund development plan; Designed to achieve and grow revenue goals
In addition, this individual should demonstrate the following knowledge, skills and behaviors in the execution of this role:
- Mission Driven: Demonstrates commitment to the mission of the organization as a whole and alignment with organizational values; Has a robust understanding of the community served and the landscape in which the organization operates, and actively applies this knowledge
- Collaboration: Works effectively in teams and with others to achieve success
- Communication: Uses effective written and oral communication with internal staff, teams, and members and partners; demonstrates empathy and listening
- Advanced knowledge and skill in creating and executing digital and social media funding campaigns
- Critical Thinking: Consistently identifies, gathers, and applies relevant data and information to their work
- Growth Mindset: Accepts abilities can be developed through effort; Embraces learning as essential to growth and success even during setbacks or significant change
- Nurture Diversity, Equity, Inclusion and Belonging: Understands and effectively contributes to diverse, equitable and inclusive practices and spaces that support girls, adult members, partners and staff in knowing they belong; Demonstrates a personal commitment to being an antiracist organization and dismantling inequitable systems
- Personal Responsibility for Work: Effectively manages one’s own work; Ensures delivery of high-quality work
Daily, weekly and monthly activities include:
Individual Donor Relationship Management:
- Develop and manage the strategy for the annual gifts program; Through the identification, cultivation, solicitation, and stewardship of individual donors
- Manage a portfolio of 1000 donors each year; Develop and implement to drive the annual and recurring gift threshold with growth year-over-year
- Manage and segment the lists based on donor demographics and giving capacity
- Develop and lead the annual giving strategy and supporting team members
- Grow annual revenue from individual donors through the development and implementation of impactful appeals and stewardship strategies; Including engagement activities, events and marketing campaigns
- Develop and implement the donor-facing marketing and outreach marketing and communications plan, content, and collateral
- Oversee the implementation of the social media campaign, and co-manage the Development Coordinator
- Provide strategic oversight for targeted campaigns, donor acquisition and retention strategies, and fundraising events
- Work closely with Database Coordinator to:
- Ensure accurate gift processing
- Measure, track and report progress against revenue targets and other identified metrics
Community Giving Management:
- Collaborate with the Chief Development Officer to develop and manage the interest group giving and engagement strategy; Focus on the individual donors, as major donors and annual donors (including volunteer site committees, giving circles, women’s leadership groups, and service clubs)
- Identify ways to keep individuals engaged and connected to the council as a whole by;
- Diversifying their giving
- Monitoring and exploring expansion/impact of such groups
Staff Management:
- Provide overall leadership to the Coordinator Team
- Focus on Individual Giving team members; Motivate, coach, and develop staff so they are working effectively in their respective roles, and as a team, toward continual process improvement
Strategy and Planning:
- Collaborate with the Chief Development Officer to contribute to the development of a multi-year development plan incorporating:
- Mission priorities
- GSNorCal’s commitment to be an anti-racist organization and to nurture diversity, equity, inclusion, and belonging (DEIB)
- Opportunities to increase individual donor engagement, grow donor support, and strengthen the organization’s fund development infrastructure
Leadership:
- Collaborate to contribute to the success of fundraising programs and execution of the multi-year development plan
- Drive annual campaigns: individual giving, annual campaign, direct mail, special events, on-line giving, peer-to-peer fundraising, and donor-facing communications and outreach strategy.
- Remain informed on current philanthropic trends, ensuring GSNorCal remains innovative and relevant
- Partner with the Chief Development Officer to develop fundraising strategies and budgets
- Assume clear responsibility for meeting or exceeding budgeted revenue goals
- Ensure best best practice use of analytics, data, and metrics to forecast and track progress and success of fundraising goals, strategies and tactics regarding annual campaign and capital campaigns
Essential Qualifications:
- A minimum of five years of development experience; at least two years as a manager; experience in mentoring staff
- A minimum of five years of working with communities in youth, family and/or volunteer service organizations funding strategies
- Affinity for youth development, leadership opportunities and motivation for under-served communities
- Fundraising experience in a complex nonprofit with ability to employ a wide array of strategies to support a diverse suite of programs (i.e. individual donors, direct mail, special events, online giving, endowment and capital campaigns, CRM management)
- Experience developing and implementing digital and social media campaigns
- Comfort with cold-calling, lead generation, public speaking, and digital/social fundraising; Develop and implement multi-level donor engagement and stewardship program
- Familiarity with Moves Management; Can set up and make proposals and asks to potential funders
- Experience using donor database software (Blackbaud Raiser’s Edge/NXT preferred) or similar CRM tools
- Proficient in cloud-based applications such as Microsoft Office (including Word, Excel, Outlook and PowerPoint, or Google Suite (Google Docs, Sheets, Slides, etc.)
- Able to set priorities, multi-task and meet deadlines in a fast-paced, ever-changing environment with minimal supervision
- Strong communication skills (written and oral English language)
- Able to work a flexible schedule including pre-scheduled evenings and weekends
- Able to attend pre-scheduled in-person activities and/or meetings across the assigned territory
- Able to work a consistent schedule from home with reliable, high-speed internet connection
- Valid California Driver’s license, access to reliable transportation, proof of insurance
- Able to pass Girl Scouts of Northern California’s background screening process (including fingerprinting, criminal education, social security and Department of Motor Vehicle verification)
Desired Qualifications:
- Bachelor’s Degree in Philanthropy, Marketing, Communication, English or other relevant liberal arts or business major and/or equivalent work experience
- Knowledge of the Northern California corporate donor market
- Knowledge of Girl Scouts mission and programs
- Experience managing, coordinating, and executing complex projects
- Strong goal setting, project planning, budget management and organization skills
- Bi-lingual in written and spoken Spanish
- Experience in project plan creation, project management, and Gantt Charts
Physical Requirements:
- Ability to lift and/or move up to 35 lbs (boxes, materials, equipment)
- Possess endurance including prolonged standing, bending, stooping and stretching
Girl Scouts of Northern California is an Equal Opportunity Employer (EOE). Our mission is to build girls and employees of courage, confidence, and character while working to make the world a better place for all people. This work includes our commitment to become an anti-racist organization through learning and practice. Together with our youth, we strive to provide diverse, equitable and inclusive spaces where girls, volunteers, and staff feel they belong. Working at GSNorCal is a commitment to anti-racism and anti-oppression in alignment with our Culture Code and Volunteer Policy for Building Equitable Community.
