Roles & Responsibilities
- Marketing Associate/Executive should be responsible for generating leads, follow up and sell 12 - 15 MDP's programs identified by the Institute.
- Meet the Human Resource / Managers for promoting ALPS as an Outbound training for their employees, also identify the in-house training requirements of Companies and disseminate the information to the Director and MDP Head.
- Coordinate with PRC for creating marketing collaterals.
- Develop Strategic plans for promoting International MBA programs and oversee the implementation and execution of marketing campaigns.
- Coordinate internally for information and creation of publishing, marketing material and externally with press & media.
- Strong Communication skills.
- Ability to meet corporate clients and closing deals.
- Willingness to travel.
- Working knowledge of Excel, Canva and Digital Marketing.
Qualification:
BBM/BBA (OR) MBA
Experience:
4-8 Years experience
About the Institution:
PSG Institute of Management formerly known as the department of management sciences under PSG College of Technology, started in 1971, was later rechristened as a PSG Institute of Management in 1994, spurred by the onset of liberalization of the Indian Economy. The 50+ year pedigree makes it one of the pioneering management institutes in Southern India. Active collaborations with IIFT, Alliance Francaise and University of Toledo, Hof University, Germany have put the institute at the forefront of management education today.
