JOB TYPE | FULL TIME
FUNCTION |MARKETING & COMMUNICATIONS
Tl;dr
- Build a strong brand editorial voice through long-form storytelling.
- Work across the organization to support branding and marketing activities.
- Advocate and check compliance with brand editorial guidelines.
About Medha:
Medha better prepares youth for life after school. Our combination of 21st-Century skills training, careercounseling, and alumni support propel young people oncareer paths of their choice.Since 2011, we haveimproved workplace engagement, income growth, and female work participationfor 85,000 students across more than 400 educational institutions. And we are currently partnering with multiple state governments to bring our programming and approach to millions more.
We are supported by leading corporations and global foundations such as Accenture, JP Morgan, and The Mulago Foundation. We have received numerous awards and recognitions for our work, including the Echoing Green, Rainer Arnhold, and Ashoka Fellowships, the Dasra Girl Power Award, and were recently named a finalist for the Elevate Prize.
We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other characteristics. Medha is also committed to compliance with all fair employment practices.
For more information, please visit: 1)Website2)2021 Impact Report3)Program Materials4)Strategy Growth Plan Deck
ABOUT THE OPPORTUNITY – MANAGER, CONTENT WRITING
For the last ten years, Medha has delivered a unique experiential learning program to young people in the ‘Hindi-belt.’
Based on the Four Cs of 21st-century skills – communications, collaboration, creativity, and critical thinking – the program aims to prepare young people to start and excel in diverse career paths of their choice.
Constantly upgraded and enhanced, the program has evolved significantly over the last decade, along with changing student and market demands. As we look to the future of learning and work, we are doubling down on the program's transformative impact on young people’s lives.
This profile requires someone who is passionate about working with youth, can deliver clear and concise writing aligned with the brand editorial voice, and build the organization's capacity to be creative storytellers.
What you will do:
You will be responsible for managing the execution of projects in the following areas:
- Writing blogs:Identify leads, conduct interviews, and travel to publish compelling, data-informed, and SEO-friendly blogs, along with copyediting blogs.
- Writing for marketing collaterals:Deliver persuasive copy for video stories, event collaterals, program brochures, and reports.
- Monitoring and Compliance:Quality check content published by the organization on the website to ensure it follows brand editorial guidelines for consistency.
- Capacity Building:Build the organization's capacity as blog and report writers.
- Managing impact stories:Write and organize a collection of impact stories from the field.
What your day might look like:
While no two days are the same, some may look like this…
- You upload the final version of your blog on WordPress for review.
- You review and suggest copyedits for a project update report prepared by the Medhavi Association for their funders.
- You transcribe notes from your call with a life skills program student to prepare an impact story for the program funder.
- You get on a call with the System Adoptions team to get a brief on preparing a pitching deck for potential state government partners.
- You prepare a project plan for a ground story you want to cover in Patna and share it for review.
- You conduct a monthly quality check of the job descriptions uploaded on the website and flag any inconsistencies to the People team.
Things we are looking for:
The ideal candidate has the following capabilities:
- Ability to think clearly and see the big picture.
- A data-driven and stakeholder-first mindset.
- Excellent creative and communication skills.
- Detail-oriented and well-organized.
- Patient and takes feedback positively.
- Ability to handle multiple projects and prioritize different tasks.
- Knowledge of blog and copywriting, editing, best research, interviewing, and SEO practices.
- Versatile in English and Hindi.
- Expert in using Content Management Software, such as WordPress.
And some prior experience:
An experience of 2-3 years is preferred. However, if you have fewer years of experience and believe the skills you have built can be applied to this work, please communicate how and why in your application.
Why should you work for Medha?
- A passionate team that is committed to a shared mission.
- Grassrootsethosconnected to its student community (no ivory towers here).
- Audacious goals and vision to impact millions of young people and India’s growth story.
- New initiatives and exciting projects to get involved in and learn from.
- An informal and fun work environment that doesn’t compromise on performance.
- Space to explore and find your own solutions and path (no micromanaging).
Our hiring process:
Our goal is to be as transparent and respectful of your time during the recruiting process. We use a technology platform to ensure the hiring process is comprehensive, efficient, and well documented.
